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More Than a CPA Firm

We're the trusted business advisor you deserve.

About Us

Reiff Martin CPA is a full-service accounting and tax firm dedicated to helping business owners take charge of their finances and achieve their goals. We offer straightforward information and timely reporting tools, so you can spend more time growing your business and less time wading through your books.

We're Small Business Owners, Too

We’ve helped many small businesses overcome common financial growing pains—things like scrapping for cash to make payroll, or identifying which expenses drive growth and which ones should be cut. We also know every business has a unique set of challenges and opportunities. That’s why we take the time to learn about your specific needs and goals, answer your financial questions, and then put your accounting system to work for you.


With more than 30 years of experience providing financial guidance and accounting services for growing businesses, Reiff Martin CPA founder Alison Reiff-Martin knows where to find the answers you need. A longtime small business owner herself, Alison has a passion for tackling complex financial situations and a customized, straightforward approach that gets results for her clients.

Community Matters to Us

A Dallas resident for more than 20 years, Alison has served as a full accountant for numerous agencies, small businesses, and corporations. She is a Certified Public Accountant and Quickbooks Pro Advisor and is also a member of the AICPA, Texas Society of CPAs, and Dallas Society of CPAs.


Like many small business owners, Alison works to give back to the local community. She was recently recognized for her service as a leader in the community at the Crème de la Crème Gala. Recently she has taught as an adjunct professor at the University of North Texas at Dallas, applying her knowledge and skills to mentoring the next generation of business leaders.

Our Commitment to You


We’ll provide you with plain and simple financial information so you can spend more time on your business and less time on your books.


With accurate information and timely insights, you’ll make better business decisions. We’ll give you the confidence and clarity to turn your predictions into reality.


Our CPA firm will work closely with you to provide a clear picture of where your business is headed. Know your numbers, and you’ll clear the way to sustainable growth.

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